Skip to content Skip to footer

Author page: Darren Moore

Darren Moore Betfinder Editor in Chief

Darren Moore

Darren is a Yorkshire-born gambling writer and editor, now based in Scotland, with previous roles at Ladbrokes, the Racing Post, and FreeBets.com. He specialises in clear, no-nonsense betting and casino content that actually helps punters find an edge. Off duty, he’s a long-suffering Leeds United supporter.

30 articles published Follow:
AI football betting model compared with bookmaker odds

Can AI Beat the Bookies? World Cup Tests Say Not Yet

AI can research team news, analyse statistics and produce football probabilities in seconds. But can it actually find betting value that the market has missed? The 2026 World Cup provided one of the cleanest tests yet. Researchers tracked leading AI models across all 104 matches, making predictions before kick-off and comparing them with real betting-market…

Read More